How to increase traffic on a blog

How to increase traffic on a blog

Hey, friend. I bet you’re here because you have a blog that isn’t getting much traffic. That’s no fun. When blogs don't get traffic and readers, it feels like yelling into the void.

First things first: why bother increasing your blog traffic? What would you do with more readers? Sell more of your products or services? Grow your email list? Start a conversation with people who might turn into loyal customers? Blogging is great for all those goals!

Keyword research on medium traffic low competition

The first step to getting more traffic to your blog is understanding what your audience is interested in. When you know what they are looking for, you can create content that provides them with the information they want.

Once you have an idea of what people want, it's time to start doing keyword research. Keyword research will help you find keywords that are relevant to your topic and provide a guide for how to use those keywords in your blog posts.

Keywords are terms or phrases people are searching for on search engines like Google and Bing. Each time someone searches for something using a specific term or phrase, the search engine displays the results that match that query. If you have a blog post about the topic, then it will show up as one of those results if it contains those words or phrases throughout the content. However, there are several factors influencing whether or not your blog post gets displayed prominently enough so users actually click through and read it...

Content, content, content

Now that you have your keywords and headlines in place, it's time to write content. This is arguably the most important step in the process, as the content will be what drives your traffic. It needs to be engaging and relevant for you to get people interested in reading more about it. Make sure you are creating content that will resonate with your audience and add value to their lives.

To make your content more engaging, include images, videos or infographics as these tend to draw readers in more than just text on its own.

Guest post on other blogs

Today, there are literally thousands of blogs on the Internet, but only a few have any real influence. If your intent is to build an audience and generate traffic for your website through blog posts (and hopefully/hopefully not ads), you'll need to put in some extra effort.

The key to getting readers interested in what you write is to write about topics that will interest them. In other words, if you want people to read about SEO and blogging, don't just post something about it. Instead, try a post about how SEO works from the perspective of an SEO expert or new blogger who has just started out with their blog. Make sure your writing is clear and easy to understand as well as accurate by doing research on the topic before you start writing as this will help make sure everybody knows what they're reading.

Comment on other blogs

One of the best ways to increase traffic to your blog is by engaging with other blogs. You can do this by leaving thoughtful comments on their posts, along with a link to your own site. This can help you establish yourself as an authority in your niche and get more people talking about you, which will naturally increase traffic to your site. However, there are some important tips to keep in mind when you’re commenting on other blogs:

• Only post meaningful comments that contribute to the conversation.

• Sign your comment with the name of your website.

• Only post comments on relevant blogs in order to reach the right audience.

• Keep it brief—no one wants to read a novel under their post!

• Avoid being overly promotional or advertising anything specific in order not to come across as spammy and lose credibility.

Link to other blogs

As a blogger, you should have an audience in mind for each of your posts. That audience should be able to relate to your content and feel it applies to them in some way. With this in mind, provide links to other blogs within your niche. This can be done by linking to other bloggers that write about similar topics or using a “related posts” plugin if you’re using WordPress. Not only does this help the reader know that your content is applicable to them, but it will also increase their time on site which Google will view as a positive ranking signal.Additionally, link out to relevant (and authoritative) sites whenever possible and within context when you are writing blog content. You should also include links to related blog posts on your own blog and specific parts of your post that are relevant so readers can quickly find what they need rather than sifting through all of the information available on one page.

Respond to relevant questions on Quora and other sites.

Another way to increase traffic on your blog is by answering relevant questions on Quora and other question-and-answer sites. (But a quick note before we begin: make sure you have a spam filter turned on, because it's not uncommon for spammers to hypothetically use these sites as places to hypothetically post links to their domain.)

What is Quora, you ask? It's essentially a social network for asking and answering questions about anything in the universe, from why people love Zuul the Gatekeeper of Gozer so much to how many licks it takes to get to the center of a Tootsie Pop. If you're new to Quora, sign up for an account and start searching for questions that are relevant or interesting enough that they'll attract visitors who will in turn click through your link(s).

After getting some experience under your belt, try finding more related sites (e.g., Yahoo Answers) and mixing up your strategies, perhaps by posting more than one link per answer or posting links on different days with different anchor texts.

Leverage social media.

The most important thing is to get the word out on social media. Twitter, Facebook, and LinkedIn are all great places to promote your blog and to drive traffic there. You also want to build a community of people who like you and trust you - because that's who's going to promote your content. Building up a real following takes time, so be patient and consistent!

Participate in social bookmarking.

  • Participate in social bookmarking. Sites like Pinterest, Reddit, and StumbleUpon allow you to share links to content you like. These sites are bookmarked by millions of users and your content can be seen by many people through them if the topic of your blog is interesting enough to them. In addition to submitting links to these sites yourself, encourage your readers to bookmark and share your content as well.

  • Link building is one of the most important strategies in any search engine optimisation campaign; this process includes obtaining relevant quality inbound links that point back to pages on your blog/website from other external websites/blogs ("backlinks"); a high number of such backlinks directly correlates with a higher ranking on search engine results pages (SERPs); therefore it's crucial that you keep track of all the backlinks pointing back to your site using tools such as Google Webmaster Tools or Bing Webmaster Tools (if you don't have access yet, we suggest applying for it now).

Write great content (and promote it).

Great content is the foundation of a successful blog. If you want your blog to grow, you need to write high-quality content that will attract readers. This can be a challenge for some bloggers who are just starting out, but with some practice and patience, you will be able to create quality posts like a pro.

As your blog grows, so does your traffic. As more people visit your site, it becomes easier for them to share it with their own friends and followers on social media and other websites. This sharing is what drives more traffic back to your site again and again.

Optimize for SEO.

The first step to getting more website traffic is generating more organic traffic. You improve your organic traffic by optimizing your website for search engines. The easier your site is for search engines to crawl and index, the better you will rank on Google.

Search engine optimization (SEO) is the process of improving the visibility of a website or webpage on a search engine results page (SERP). By optimizing content in this way, you can increase your site’s ranking when people search certain keywords.

There are two types of SEO:

  • on-page SEO and off-page SEO. On-page SEO involves optimizing individual web pages to rank higher in search engines in order to attract more traffic. This includes writing good copy and using targeted keywords that resonate with users of specific search engines. Off-page SEO includes link building -- getting other websites to link back to yours through guest blogging, directory listings, press releases, social media posts, etc.--which can help boost your site’s ranking over time but takes longer than on-page strategies alone

It's all about getting people to see your content so they'll visit and support your blog.

The more people who see your content, the more opportunity you have to expand your readership and gather support.

After you've established yourself as a blogger with a niche, now it's time to go out and get more eyeballs on your content.

Conclusion

You've put a lot of time and energy into building your blog. You're becoming an expert in your field, and you have a lot to share with the world. A blog is a great way to connect with your audience, and the more people that read your blog, the more people you can help.

There are many ways to increase traffic on your blog—don't get overwhelmed! Just start with a few of these tips and you'll see results.

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