Search Engine Optimization SEO Secrets

Pdf Direct Download

Marketing Resources - SEO - Search Engine Optimization SEO Secrets

Search Engine Optimization SEO Secrets

Asset Nr: 23

Delivery: Direct Download

Type: Pdf

Tips, tricks, and little-known methods used by professional SEO consultants to rank in some of the most competitive search phrases

Search engine optimization (SEO) is the process of creating, formatting and promoting web pages in a manner that ensures that they are ranked highly for chosen keyword phrases after a user performs a Web search. This unique book taps the relatively unknown market of advanced SEO knowledge, and reveals secrets used by only the best SEO consultants.

You'll take your Internet marketing skills to the next level as you gain a thorough understanding of standard SEO techniques such as on-page optimization, off-page optimization, and link building. Packed with real-world examples, this essential guide demonstrates how real SEO consultants work with Fortune 500 companies to get the results they desire.

Explains the basics of search engine optimization (SEO) and how it enables a specific site to rank high in a Web search based on particular keyword phrases
Shares little-known tricks and tips of SEO consultants that work with Fortune 500 companies
Demonstrates how to perform a professional SEO Web site audit
Reveals the techniques that current SEO leaders use to remain high in rankings
Divulges secrets for spying on your competitors' ranking techniques

As the only book focused on the subject of SEO consulting, this must-have resource unveils secret tricks of the trade.

From the Author: How to Get Your First Major SEO Client
Author Danny Dover

I have worked with many of the webʼs most popular websites as an SEO consultant, and each of them shared one infuriating trait. While their SEO problems were not that difficult, the process of getting them to hire me was.

Before I can explain how I overcame this barrier, let me set the context. Large clients generally suffer from many or all of the same difficulties:

• The potential major client’s website scaled quickly but without SEO in mind. This makes going back and working with a legacy Content Management System (CMS) very difficult.
• The amount of inbound links is no longer a problem, but optimally passing the value of those links throughout the site is a problem.
• The production of content is no longer a problem, but that same content being duplicated across multiple URLs is massively devaluing that same content’s value.
• Big organizations generally have very big websites. While the raw materials for a search engine optimized site are there, the information architecture is not.

So how do you use this knowledge to get your first major SEO client? The answer is to create solutions to these problems before the potential client even identifies they exist and then sell your services to them in the correct way. Once you have done that, offer your solutions at a cheaper than market price (for your first major client only!) and make it clear you have the follow through necessary to guide these changes through their companies structure.

That sounds good but how do I establish myself as a trusted source? That is exactly the correct question! Larger companies usually need hard data in order to make these decisions. This means you will need appropriate case studies. Case studies pay dividends so always be sure to create them after working with noteworthy clients. (I even recommend doing this in exchange for a lower price, if necessary.) Since in this scenario, you haven’t already had a major client in the past, the best case study isn’t really a case study at all. Use the potential clients site as an “in progress case study” and cite actual problems that exist on their site today and show them the results your previous (although smaller) clients got in the past. Back this up with inside information on how others have seen similar results at other major websites. The most cost effective way to get that evidence is to take other SEOs who already worked with major clients out to lunch or coffee in exchange for examples and anecdotes they experienced with past clients. This will both help you become more knowledge and improve your ability to sell yourself.

This combination of pre-identifying the potential major clients’ problems, reassuring them that you have the stamina to push the changes through their company structure, demonstrating the type of results they will likely receive from working with you and basing all of that on case studies and actual examples make up the system you need to get your first big SEO client. While this should get you the results you need, more details are available in this book, Search Engine Optimization Secrets, in case you need more detailed instructions. This system has worked for me and it has worked for others.

Now it is your turn.

Click to Download

Discount Offers

The Lost Book of Remedies

Frontier Morphine" (DIY Recipe) - Once Used on the Trail. Made from a common driveway "weed...". This brew is a powerful painkiller, without opiates, or addictive effects. Once used for everything, from painful toothaches to leg amputations.... Where it saves lives and avoided TRAUMA. If you made it in advance

Go Now

Shopify 72.489 Store Owners Email List

This list has 72.489 email addresses. These email addresses have been verified, and are clean of spam traps. The users of these emails have a commercial presence on Shopify. The list is used to sell services and products related to ecommerce, marketing promotion, SEO services or any other service related to selling online. These users buy graphics packages, graphic and web design services, services and video templates, hosting, domain names, marketing courses, agency services.

Go Now

Get a Real Estate Investor Website done for you, the EASY Way!

Check Out Some of These Powerful Features Included With Your Site. Main Company Website. This would normally be your home page. It's designed to build credibility and make you look professional. It links to all the other pages on your site. Show the world you mean business!

Go Now

More Resources

First Sentences For Network Marketing How to Quickly Get Prospects on Your Side

First Sentences For Network Marketing How to Quickly Get Prospects on Your Side

Start your network marketing prospecting and presentations with first sentences that work. Your network marketing prospects prejudge you, so manage that judgment in your favor. For many distributors,the hard ...

What Nobody Tells You About Website Traffic

What Nobody Tells You About Website Traffic

So you are thinking about creating some new content for your website and have asked a few people about how to optimize the content. I’m sure you have heard about the basics of optimizing content for SEO. But ...

Sybex Advanced Google AdWords

Sybex Advanced Google AdWords

AdWords expert Brad Geddes, the first and only Advanced AdWords Seminar leader for Google, shares his detailed instruction and insights to get new users up and running quickly and teach AdWords pros some slick ...

Affiliate Marketing Build Your Own Successful Affiliate Marketing Business from Zero to 6 Figures

Affiliate Marketing Build Your Own Successful Affiliate Marketing Business from Zero to 6 Figures

Elevate Your Affiliate Marketing To The Next Level With These Vital Business Strategies Are you unsure of where to begin your affiliate marketing journey on the internet? Are you overwhelmed with the sheer n ...